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Fedrigoni launches Mistral - a new range of embossed papers for publishing and luxury packaging

The new Fedrigoni Mistral range – named after the Mediterranean breeze – brings a fresh elegance and originality thanks to its distinctive textures. Ideal for fine publishing, creative communication and luxury packaging projects, Mistral expands the range of embossed Fedrigoni Special Papers

Fedrigoni expands their range by introducing Mistral, a new collection of special natural and coated papers ideal for all high-end publishing projects (such as books, catalogues, covers), communication support (invitations and brochures, greeting cards, tags) and luxury packaging. Featuring classic, elegant and timeless designs with distinctive textures, the range expands the Fedrigoni embossed paper offer. Its name is inspired by the Mistral wind in the Mediterranean, which brings with it a more peaceful and fresh climate. The new Mistral range brings freshness and originality, resulting in exclusive creative projects featuring unique textures in the sophisticated, timeless range, helping to create a truly tactile experience.
Available in a wide range of grammages from 100 to 400 g/m2, Mistral comes in a more elegant texture in the Tradition version, and a geometrical weave in the Design version, both with a delicate and refined touch. Tones range from the bright ivory of Ivory, to the natural white - free of optical brighteners - Natural, to the timeless Premium White.
The range consists of three versions, all made from pure ECF pulp and FSC certified and compatible with the most common printing technologies. Mistral Tradition comprises natural papers and boards embossed on both sides with Tradition textures, and is available in six grammages (100-120-170- 250-320-400 gsm) and in the colour options; Premium White, Natural and Ivory. Mistral Stucco Tradition - also available with double-sided embossed papers and boards - is subjected to the special Stucco surface treatment, which guarantees high colour rendition, intensity and homogeneity of the print, ensuring images are sharp and brilliant, while maintaining the appearance of the paper. Available in four grammages (120-170-270-350 gsm) in Premium White and Natural shades. Finally, Mistral Design, includes natural papers and boards embossed on both sides in Design texture, in four grammages (120-170-250-350 gsm) and two shades: Premium White and Natural. For the higher grammages, the substrate consists of a multi-layer structure: this provides Mistral with a series of superior mechanical characteristics such as stiffness, tear resistance, high thickness, roughness and a particular tactile performance.
"Mistral combines tradition and innovation with a touch of luxury packaging. The breadth of the range makes it suitable for a wide variety of creative needs, adding a refined and absolutely original touch to every project. Mistral gives life to a special tactile and visual experience," comments Celine Bertuzzi, Head of Product Marketing for Fedrigoni Special Papers,
"Mistral is part of the new offerings dedicated to the creative communication of Fedrigoni Special Papers - the new name of our division dedicated to special papers - which comprises three sectors: luxury packaging, publishing & creative communication, and technical solutions. Technical expertise, high quality materials, continuous innovation and a commitment to sustainability allows us to create a scenario in which, similar to a blank page, most creative ideas take shape. This is also reflected in our new concept for Fedrigoni Special Papers, entitled: 'Shaping Ideas'”.
www.fedrigoni.com

 

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